From September 12 to 15, 2026, Kinder+Jugend (K+J) Cologne, the most authoritative and influential maternal and infant products exhibition in Europe, will be held at the Cologne Exhibition Center in Germany. As a benchmark exhibition in the European maternal and infant industry, this event gathers more than 1,200 brands from 50+ countries, attracting 85,000+ professional buyers, retailers and independent site operators from across Europe—maternal and infant silicone products have become a core highlight of the exhibition, with the theme of "LFGB Compliance + Minimalist Design", which is quite different from Asian and American exhibitions and brings targeted market guidance for independent site sellers focusing on the European market. For more essentials for babies, kids and parents, please kindly check at our factory website: www.minfonzle.com
Different from other exhibitions that focus on new product release, the K+J Cologne exhibition attaches great importance to product safety compliance, especially in line with the German LFGB certification (the core food contact safety standard in Europe). LFGB, which replaced the original LMBG standard in 2005, is the most important basic legal document for food hygiene management in Germany, requiring all maternal and infant silicone products sold in the European market to pass strict tests such as sensory evaluation, migratory substance detection and volatile organic compound detection[1]. Most exhibitors at this exhibition focus on displaying LFGB certified silicone products, including silicone baby feeding bowls, silicone baby bottles, silicone pacifiers and silicone teething toys, and clearly display LFGB test reports and the iconic "knife and fork logo" on the exhibition stand—this logo indicates that the product is non-toxic and harmless, which can greatly enhance consumer trust in the European market.
In addition to compliance, European minimalist design has become another core trend of silicone products at the exhibition. European parents pay more attention to the simplicity, practicality and integration of products with home decoration. Therefore, exhibitors have launched minimalist silicone baby gear with simple color matching (mainly white, gray and light beige), smooth lines and multi-scene reuse. For example, silicone suction plates with a seamless design are not only easy to clean and in line with LFGB standards, but also can be perfectly integrated with family tableware; liquid silicone teething toys with a simple shape abandon redundant decorations, focus on soft texture and safety, and are favored by European parents—many of these products have set up interactive experience areas, allowing visitors to personally feel the softness and toughness of liquid silicone materials.
Data shows that the European maternal and infant silicone products market will reach EUR 2.3 billion in 2026, of which LFGB-certified products account for more than 90% of the market share. For independent site sellers, entering the European market must take LFGB compliance as the primary premise. Industry insiders suggest that sellers can take this K+J exhibition as an opportunity to cooperate with European local silicone manufacturers or domestic manufacturers with mature LFGB certification capabilities, and focus on promoting food-grade silicone infant products that meet European standards and minimalist design. At the same time, highlighting the "LFGB certified" and "minimalist design" labels on independent sites can effectively improve product competitiveness in the European market.
It is worth noting that the exhibition also set up a "sustainable silicone products" special area, where many brands launched recyclable silicone baby accessories that meet both LFGB standards and European environmental protection requirements, using degradable silicone materials that can be recycled and reused. These products are highly recognized by European buyers who pay attention to low-carbon life, and are expected to become new hot-selling categories for independent site cross-border sales in the European market. In addition, the exhibition's cross-border cooperation area also provides a platform for independent site sellers to connect with European logistics and after-sales service providers, helping sellers solve the pain points of cross-border transportation and after-sales guarantee.